Competitive Strategy Fundamentals

Build effective strategies to lead market

ABOUT THE PROGRAM

A decision-making process is one which helps in selecting valid choices by recognizing a decision, gathering information and examining the various available solutions. It is considered as the powerful asset within the organisation. The success of a company depends upon the good or bad decisions. Good decisions take the company to a higher level of opportunities and success while bad decisions are responsible for the failure of the company. This course will help the delegates to make better decisions needed to compete and lead the market.

MSP Training’s Competitive strategy fundamentals course under Business Skills is designed to provide delegates with the knowledge on implementing the strategies for achieving the desired goal.

  • Build and maintain effective strategies

  • Plan and implement the strategy to lead the market

  • Gather information required for competing in the market

  • Delivered by highly qualified and experienced instructors

  • Our courses are offered in luxury venues

  • Help and support from our team

  • Become better decision-maker

  • Learn to include audience in the conversation for more ideas

PREREQUISITES

Competitive Strategy Fundamentals course doesn’t have any prerequisites, and anyone can attend this.

TARGET AUDIENCE

  • Competitive Strategy Fundamentals course is designed for those who are involved in the process of building business strategies at any level.
  • Anyone can attend this session for gaining skills of better decision-making for the organisation activities and success.

WHAT WILL YOU LEARN?

Upon successful completion of the course, the delegates will be able to:

  • Gain understanding of organisational behaviour in various situations of markets
  • Make better decisions by making effective strategies
  • Make organisation capable of competing in the market
  • Learn how to include the audience in their conversation
  • Build plan to get ideas from various resources and then implementing it in organisation

 

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PROGRAM OVERVIEW

The competitive strategy defines the various methods and procedures of competing and leading the market. Below figure shows the Competitive advantages with competitive scope:

 

                                                     

During our training, the delegates will learn many advanced competitive advantages over its contestants in the market. The ROI of the business depends on its competitive power hence it is a crucial element. This training programme provides light on the structure of the market, the importance of analysis and assessment of the mobility. We have experienced and certified instructor who will make the delegate’s experience great. We provide latest study material in order to make our candidates updated with the new technology in the market. Our trainer makes sure that the delegates are capable of making effective strategies within their workplace after this training.


PROGRAM CONTENT

An Overview of Customer Strategy

  • An Introduction to Customer Strategy
  • Significance of Customer Loyalty
  • Various kinds of Switching Costs
  • Customer Value and Switching
  • Describing Old Dealers and Customers
  • How to get new Suppliers?
  • Maintaining your Customer Base Asset Mobility
  • Oligopoly
  • Cournot and Bertrand
  • Strategic Complements and Substitutes lecture
  • Capacity Competition
  • Competition and Financial Condition

How to keep business clean?

  • An Introduction
  • Explanations for Competition Policy
  • Knowledge of Instruments used
  • Define Cartel Agreements
  • What are the factors Favouring Cartels?
  • Describing Markets and Measuring Market Power
  • What are the Forms of Market Foreclosure?

How to increase returns?

  • An Introduction
  • Network Goods
  • An Overview of Network Effects I: Direct Network Effects
  • An Introduction to Network Effects II: Indirect Network Effects
  • Summary of Market Structure in Network Industries
  • Frugality of Scale
  • Diseconomies of Scale & Scope

Strategies in Network Markets

  • An Introduction
  • Achieving Critical Mass
  • Raising Attention and Downsizing Perceived Risks
  • Plans in Standardisation
  • Expressive the Target Market
  • Planned Pricing

How to get growth with partners?

  • An Introduction
  • What are Trends and Differences?
  • Goals for Partners and Buyers
  • Pre-Merger Deliberations
  • Merger Control
  • Post-Merger Mixing
  • Position and Differentiation
  • Complementarities in policies within the firm

Competitive Strategy Fundamentals Enquiry

 

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Reach us at 0121 368 7851 or info@msptraining.com for more information.

ABOUT Coventry

Coventry is a metropolitan borough in the central England and second largest city in the West Midlands, England. It is the 12th largest city in the United Kingdom with a population of around 345,385 recorded in 2015. The city is located 11 miles north of Warwick, 24 miles southwest of Leicester and 19 miles east-southeast of Birmingham. It is considered among historic counties of England and lies 95 miles northwest of central London.  In 1940, the 14th-century cathedral church was demolished by the German Wehrmacht military forces in 1940 and Coventry Cathedral was built in the city. The motor companies of the city played a significant role in the growth of the British motor industry. The two major universities in the city include the University of Warwick and Coventry University located on the southern outskirts and city centre respectively.

History

The civil parish in the Warwick district, known as Baginton was founded by the Romans and a Saxon nunnery was established by St Osburga in AD 700. Later on, King Canute attacked the Danish Army and the Anglo-Saxon nunnery was left in ruins in the 10th century. The Benedictine monastery was established by the Leofric of Mercia in 1043 and the settlement grew with the establishment of the market at the abbey gates. The 4th captain of Chester Ranulf de Gernon established a Coventry Castle in the early 12th century, known as bailey castle in the city. The first usage of the castle came to light after the Robert Marmion discharged the monks from the adjacent priory of Saint Mary. Later on, the castle was converted into a fortress and became a battle site against the Earl.

The city was considered as the most important city of England and also served as a major centre of the cloth trade during the 14th century. The city also became one of the three major centres of the clock and watch manufacturing in 18th and 19th century. The clock industry declined due to competition from Swiss clock manufacturers and the focus shifted to bicycle and motorbike manufacture along with machine tool and aircraft industries. The city flourished as a leading centre of bicycle manufacturing in the late 19th century. Later on, the bicycle manufacturing was expanded to production of motors and the city became the principal centre of the British motor industry. The Jaguar’s design headquarters is established at the Whitley plant.

The city was the prime target of German bombers during the Second World War and suffered massive air raids occurred on the evening of 14 November 1940 destroyed more than 4000 houses. The Germans named it operation moonlight sonata. The severe bombing raids killed more than 800 people and damaged three-quarters of the industrial plants of the city made thousand people unemployed and homeless. During the Luftwaffe attacks, the city suffered colossal damage in comparison with other cities of the England. The huge firestorms damaged most of the city centre due to the presence of large armaments, aircraft and aero-engine plants.

Education

The city is served by two central universities: Coventry University and the University of Warwick. For further education, the city has three main colleges such as City College, Hereward College and Henley College. The most secondary schools of the city are specialist colleges including Finham Park School, Cardinal Wiseman Catholic School and Language College, Woodlands School and Caludon Castle School. The two oldest secondary schools in the city are Sidney Stringer Academy and President Kennedy School and Community College.

Economy

The city remained as the most important seat of ribbon-making in the United Kingdom and competed internationally with France and locally with cities of Leicester and Norwich. The city is home to various cycle and motor manufacturing companies including The Great Horseless Carriage Company, Triumph motorcycle, Coventry Motette and Swift Motor Company. The major sectors including agricultural machinery, telecommunications equipment, machine tools and aerospace components contributed towards the growth of the economy. Recently, the focus has moved towards the finance, research and development as well as logistics and entertainment.

Key abilities for strategic prowess

Benefits of Strategic Prowess

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