Competitive Strategy Fundamentals

Build effective strategies to lead market

ABOUT THE PROGRAM

A decision-making process is one which helps in selecting valid choices by recognizing a decision, gathering information and examining the various available solutions. It is considered as the powerful asset within the organisation. The success of a company depends upon the good or bad decisions. Good decisions take the company to a higher level of opportunities and success while bad decisions are responsible for the failure of the company. This course will help the delegates to make better decisions needed to compete and lead the market.

MSP Training’s Competitive strategy fundamentals course under Business Skills is designed to provide delegates with the knowledge on implementing the strategies for achieving the desired goal.

  • Build and maintain effective strategies

  • Plan and implement the strategy to lead the market

  • Gather information required for competing in the market

  • Delivered by highly qualified and experienced instructors

  • Our courses are offered in luxury venues

  • Help and support from our team

  • Become better decision-maker

  • Learn to include audience in the conversation for more ideas

PREREQUISITES

Competitive Strategy Fundamentals course doesn’t have any prerequisites, and anyone can attend this.

TARGET AUDIENCE

  • Competitive Strategy Fundamentals course is designed for those who are involved in the process of building business strategies at any level.
  • Anyone can attend this session for gaining skills of better decision-making for the organisation activities and success.

WHAT WILL YOU LEARN?

Upon successful completion of the course, the delegates will be able to:

  • Gain understanding of organisational behaviour in various situations of markets
  • Make better decisions by making effective strategies
  • Make organisation capable of competing in the market
  • Learn how to include the audience in their conversation
  • Build plan to get ideas from various resources and then implementing it in organisation

 

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PROGRAM OVERVIEW

The competitive strategy defines the various methods and procedures of competing and leading the market. Below figure shows the Competitive advantages with competitive scope:

 

                                                     

During our training, the delegates will learn many advanced competitive advantages over its contestants in the market. The ROI of the business depends on its competitive power hence it is a crucial element. This training programme provides light on the structure of the market, the importance of analysis and assessment of the mobility. We have experienced and certified instructor who will make the delegate’s experience great. We provide latest study material in order to make our candidates updated with the new technology in the market. Our trainer makes sure that the delegates are capable of making effective strategies within their workplace after this training.


PROGRAM CONTENT

An Overview of Customer Strategy

  • An Introduction to Customer Strategy
  • Significance of Customer Loyalty
  • Various kinds of Switching Costs
  • Customer Value and Switching
  • Describing Old Dealers and Customers
  • How to get new Suppliers?
  • Maintaining your Customer Base Asset Mobility
  • Oligopoly
  • Cournot and Bertrand
  • Strategic Complements and Substitutes lecture
  • Capacity Competition
  • Competition and Financial Condition

How to keep business clean?

  • An Introduction
  • Explanations for Competition Policy
  • Knowledge of Instruments used
  • Define Cartel Agreements
  • What are the factors Favouring Cartels?
  • Describing Markets and Measuring Market Power
  • What are the Forms of Market Foreclosure?

How to increase returns?

  • An Introduction
  • Network Goods
  • An Overview of Network Effects I: Direct Network Effects
  • An Introduction to Network Effects II: Indirect Network Effects
  • Summary of Market Structure in Network Industries
  • Frugality of Scale
  • Diseconomies of Scale & Scope

Strategies in Network Markets

  • An Introduction
  • Achieving Critical Mass
  • Raising Attention and Downsizing Perceived Risks
  • Plans in Standardisation
  • Expressive the Target Market
  • Planned Pricing

How to get growth with partners?

  • An Introduction
  • What are Trends and Differences?
  • Goals for Partners and Buyers
  • Pre-Merger Deliberations
  • Merger Control
  • Post-Merger Mixing
  • Position and Differentiation
  • Complementarities in policies within the firm

Competitive Strategy Fundamentals Enquiry

 

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Reach us at 0121 368 7851 or info@msptraining.com for more information.

ABOUT Swansea

Swansea is a coastal city lies on the south coast of Wales with a population of around 241,300 in 2014. The county of Swansea is the second largest and most populous city in the Wales followed by Cardiff. The city is situated between the ancient Welsh and Glamorgan‘s historic county boundaries and surrounded by Bristol Channel and Swansea Bay. The city was also known as Copperopolis due to the presence of copper industry in the 19th century. The town got the city status in 1969 during the Prince Charles’s tour to Wales. The city comprises four physical areas include Gower Peninsula, urban and suburban zone stretching to the towns of Gorseinon, Lliw uplands and coastal strip around Swansea Bay.

History

The name of the city is derived from Sveinn’s island, referring settlement is developed on the raised ground in marshes. The early evidence of the area demonstrated the Bronze Age, Stone Age and Iron Age. It has been suggested that the city has developed as a Viking trading post. The first charter was granted to the city in the 11th century and it gained the status of the borough.  A marcher lordship was formed in the city after the Norman Empire and incorporated land around the manor of Kilvey, Swansea Bay and the peninsula. The borough charter was granted between 1158 and 1184 and gained the status of chief lordship town.

During the Industrial Revolution, the city served as the key logical base for copper smelting works. The wool, cloth, wine and coal was traded through the Swansea port. The population of the city expanded significantly in the 18th century. The lower Swansea valley was filled with waste products and derelict works due to decline in heavy industries in the town in the 20th century. The Lower Swansea Valley Scheme was introduced in the city to bring the wasteland into the usable condition. This resulted in the construction of Enterprise Zone over the wasteland and north and south dock became Parc Tawe and Marina respectively. The city was the prime target of German bombers during the Second World War due to the presence of the heavy industries in the town and the centre of the town was significantly affected.  

Economy

The economy of the city was based on metals, copper and mining industry in the 18th century.  These heavy industries declined and the majority of the copper ores were melted in the lower Swansea valley. The trend of the economy shifted to light industries and service sector. More than 90% of the workforce is engaged in the service sector including banking, finance, education, public administration and insurance. Headquarter of the Driver and Vehicle Licensing Agency is based in the city and provided employment to around 6000 people in the city while other major employers in the city include Virgin Media, Amazon, Admiral Group, BT and HSBC. The city is home to the worldwide customer care centre of the Virgin Atlantic, handling baggage claims, customer relations, reservations and sales. 

Education

The city has six infants, one nursery, five junior, fifteen comprehensive and seventy-seven primary schools in the city. The campus of Swansea University is located in the Singleton Park for higher education. The engineering department of the university has done an outstanding work for solving engineering design problems and acknowledged as a centre of excellence. The other departments of the university such as Physics, Computer Science and History were also renowned for their achievements. The third best medical school in the country after Cambridge and Oxford ‘Swansea University Medical School’ is located in the city. The other higher educational institutes are Gower College and University of Wales Trinity Saint David.  

Key abilities for strategic prowess

Benefits of Strategic Prowess

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