Introduction to Customer Service

Art of delivering excellent service

ABOUT THE PROGRAM

The customer service course is designed to provide essential knowledge and skills required to improve the quality and effectiveness of customer experience. The one day course enables the delegates to identify the needs and desires of the customers, manage frustrated and irate customers and apply behavioural standards to enhance the customer experience. The delegates will learn how to handle difficult situations and customers, develop new customer relationships, resolve complaints with empathy and efficiency, achieve real excellence and gain confidence in the customer service role. The training program introduces delegates to the key concepts and modules that promote customer retention and loyalty and enhance their leadership and interpersonal skills.

  • Understand customer needs and their expectations

  • Work with the customer’s point of view

  • Handle complaints efficiently and effectively

  • Contribute positively to the enhancement of customer service

  • Courses delivered by highly qualified instructors

WHAT'S INCLUDED ?

Find out what's included in the training programme.

Includes

Courseware

Courseware will also be provided to the delegates so that they can revise the course after the training.

Includes

Tutor Support

A dedicated tutor will be at your disposal throughout the training to guide you through any issues.

Includes

Key Learning Points

Clear and concise objectives to guide delegates through the course.

PREREQUISITES

No prerequisites are required for attending the Introduction to Customer Service course.

TARGET AUDIENCE

The customer service course is intended for anyone who wants to improve the quality of customer service within their own area of responsibility. The course is extremely beneficial to the front line people who deal face to face or over the phone with their customers.  

WHAT WILL YOU LEARN?

  • Explore the benefits of both writing and speech
  • Learn how to plan and prepare for writing a report
  • Understand the relevance of formal and informal writing
  • Identify, gather, analyse and interpret the relevant data and information accurately
  • Discuss the techniques for impressing the customers with excellent customer care skills
  • Learn how to communicate to both internal and external customers
  • Strategies to enhance your key performance indicators
  • Classify advanced listening and responding skills

Enquire Program

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PROGRAM OVERVIEW

Customers play an important role in the existence of any business in both public and private sector. A good customer service means being responsive to their desires and requirements.  In today’s competitive business environment, customer service is a crucial buzzword and plays a crucial role towards the growth of the organisation. Bad customer service can lose the reputation of your business, while good customer service makes your customers feel that you are not only making a sale but also want to develop long-term relationships with them.


PROGRAM CONTENT

Overview of Customer Service

  • Explain the term “customer ”
  • Identify your role in providing services to your customers
  • Describe the customers and their expectations
  • Define class customer service
  • Requirement of a customer service professional

Fundamentals of Customer Service

  • Describe the customer service transaction model
  • Know how to use the customer service contract prototype
  • Recognise how to notice the customer
  • Learn how open-ended questions enhance customer satisfaction
  • Describe the uses of evaluating and following up on customer queries.
  • Identify the benefits of conveying customer service issues to the management.
  • Learn how client deal take place

Customer Communication Summary

  • Identify the blockades in the interaction
  • Describe the different mediums that clients use for communication
  • Know the advantages of building an understanding with the clients
  • Distinguish the different methods for communication through both head-on and telephone

Customer’s Semantic

  • Match oral declarations to the exact communication places
  • Estimate customer situations to define best approaches
  • Describe graphics, audio and kinesthetic arguments
  • Match kinesthetic statements to the particular communication positions
  • Match visual reports to the precise communication channels

Setting the Values of Customer Service Excellence 

  • Understand the benefits of providing excellent customer services
  • Importance of managing internal and external customer prospects
  • First impressions of customers
  • Know and work with the four customer styles

Service Recovery: Handling Complaints and Difficult Customers 

  • Importance of customer complaints and why they should be encouraged
  • Six steps to service recovery
  • Empower employees to get the job done efficiently
  • Strategies to help calm upset customers
  • Manage emotions during stressful situations

Principles of Persuasion 

  • Request feedback from clients and colleagues
  • Art of giving and receiving feedback
  • Five dimensions of customer service excellence
  • Words and tones to avoid conflicts
  • Negotiate mutually beneficial outcomes
  • Best practices for call managing
  • Describe documentation and quality declaration
  • Measuring and monitoring customer satisfaction

Getting the Right Customer Service Attitude 

  • Stress management tips to increase productivity
  • Set personal and professional goals
  • Understand Client service mission and vision
  • Focus on continuous improvement
  • Importance of attitude and teamwork

Delivering Message of the Customer Service 

  • Understand nonverbal communication of customers
  • Identify client’s expectations and service requirements by using questioning techniques
  • How well does your organisation communicate the position of customer service?
  • Telephone tips to promote a professional image
  • Tips for building trust and rapport quickly face-to-face or on the telephone
  • Learning style
  • Developing your active listening skills to improve communications

Introduction to Customer Service Enquiry

 

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Reach us at 0121 368 7851 or info@msptraining.com for more information.

ABOUT Swansea

Swansea is a coastal city lies on the south coast of Wales with a population of around 241,300 in 2014. The county of Swansea is the second largest and most populous city in the Wales followed by Cardiff. The city is situated between the ancient Welsh and Glamorgan‘s historic county boundaries and surrounded by Bristol Channel and Swansea Bay. The city was also known as Copperopolis due to the presence of copper industry in the 19th century. The town got the city status in 1969 during the Prince Charles’s tour to Wales. The city comprises four physical areas include Gower Peninsula, urban and suburban zone stretching to the towns of Gorseinon, Lliw uplands and coastal strip around Swansea Bay.

History

The name of the city is derived from Sveinn’s island, referring settlement is developed on the raised ground in marshes. The early evidence of the area demonstrated the Bronze Age, Stone Age and Iron Age. It has been suggested that the city has developed as a Viking trading post. The first charter was granted to the city in the 11th century and it gained the status of the borough.  A marcher lordship was formed in the city after the Norman Empire and incorporated land around the manor of Kilvey, Swansea Bay and the peninsula. The borough charter was granted between 1158 and 1184 and gained the status of chief lordship town.

During the Industrial Revolution, the city served as the key logical base for copper smelting works. The wool, cloth, wine and coal was traded through the Swansea port. The population of the city expanded significantly in the 18th century. The lower Swansea valley was filled with waste products and derelict works due to decline in heavy industries in the town in the 20th century. The Lower Swansea Valley Scheme was introduced in the city to bring the wasteland into the usable condition. This resulted in the construction of Enterprise Zone over the wasteland and north and south dock became Parc Tawe and Marina respectively. The city was the prime target of German bombers during the Second World War due to the presence of the heavy industries in the town and the centre of the town was significantly affected.  

Economy

The economy of the city was based on metals, copper and mining industry in the 18th century.  These heavy industries declined and the majority of the copper ores were melted in the lower Swansea valley. The trend of the economy shifted to light industries and service sector. More than 90% of the workforce is engaged in the service sector including banking, finance, education, public administration and insurance. Headquarter of the Driver and Vehicle Licensing Agency is based in the city and provided employment to around 6000 people in the city while other major employers in the city include Virgin Media, Amazon, Admiral Group, BT and HSBC. The city is home to the worldwide customer care centre of the Virgin Atlantic, handling baggage claims, customer relations, reservations and sales. 

Education

The city has six infants, one nursery, five junior, fifteen comprehensive and seventy-seven primary schools in the city. The campus of Swansea University is located in the Singleton Park for higher education. The engineering department of the university has done an outstanding work for solving engineering design problems and acknowledged as a centre of excellence. The other departments of the university such as Physics, Computer Science and History were also renowned for their achievements. The third best medical school in the country after Cambridge and Oxford ‘Swansea University Medical School’ is located in the city. The other higher educational institutes are Gower College and University of Wales Trinity Saint David.  

Customer Service Skills

Customer service i...