The Google Adwords Masterclass course provides a comprehensive knowledge of Google Pay per Click (PPC) network. The course helps the delegates to become a competent Google Advertising Professional and master the major aspects of Google advertising network including Mobile, Search, Video and Display. The course enables the delegates to plan and implement Google campaigns using different channels. The course is beneficial for those professionals who want to upgrade their skills and sharpen their knowledge to face their competitive careers. The intensive training course will demonstrate how to drive traffic to the website and create profitable marketing campaigns. This information-packed training course is designed to provide knowledge about professional keyword research, campaign management and optimisation, bidding strategies, Ad discounting and much more. By the completion of the course, the delegates will gain a solid foundation in Google Adwords network.
MSP TrainingBecome a successful Google Adwords professional
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The Google Adwords Masterclass course provides a comprehensive knowledge of Google Pay per Click (PPC) network. The course helps the delegates to become a competent Google Advertising Professional and master the major aspects of Google advertising network including Mobile, Search, Video and Display. The course enables the delegates to plan and implement Google campaigns using different channels. The course is beneficial for those professionals who want to upgrade their skills and sharpen their knowledge to face their competitive careers. The intensive training course will demonstrate how to drive traffic to the website and create profitable marketing campaigns. This information-packed training course is designed to provide knowledge about professional keyword research, campaign management and optimisation, bidding strategies, Ad discounting and much more. By the completion of the course, the delegates will gain a solid foundation in Google Adwords network.
Explore the basic and advanced aspects of Google Adwords
Optimise and manage your campaigns properly
Measure results and analyse reports to make informed decisions
Course delivered by well certified and experienced instructors
Find out what's included in the training programme.
A dedicated tutor will be at your disposal throughout the training to guide you through any issues.
Delegates will get certification of completion at the end of the course.
The Google Adwords Masterclass course has no pre-requisites. So, anyone can attend this course.
The Google Adwords Masterclass course is beneficial for:
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The Google Adwords Masterclass course provides information about the basic and advanced aspects of Adwords and online advertising including the benefits of Google Adwords, how to create and manage an Adword campaign and how to optimise the performance of campaign. The course is ideal for delegates who had tried Google’s Adwords before but failed to make it profitable, who want to learn how to set up and optimise the campaigns properly and finally who want to master Adwords. Throughout the course, the delegates will learn how to create their Adwords account properly, how to conduct keyword research properly, the importance of negative keywords, competitor research, bidding strategies, ad types and networks and campaign management. The delegates will also be exposed to the tools for keyword research, quality score and its impact on ad cost, split testing, Ad Copy testing, conversion tracking and lots more. The course is beneficial for delegates who want to gain in-depth knowledge of the Google Adwords platform. The delegates who want to implement paid search to enhance the digital performance of their brand can also enroll in the course.
Introduction to Adwords
Account Structure
Keywords and Match Types
Creating Text and Search Ads
Ad Extensions
Display Ads
Display Targeting
Campaign Types and Settings
Advertising Metrics
Bidding and Bid Modifiers
Quality Score
Adwords Reports
Adwords Tools
Optimising Your Account
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The city of Chelmsford is the principal settlement. It is under the jurisdiction of official charge of Essex which is situated in the eastern region of England. The combined population of the district and urban city is nearly 3 lakh. Its main communities get its name from various cities. In the year of 2012, the queen officially gave it the status of a city. The people of Chelmsford is known as Chelmsfordian. Various ethnic groups in the town get its name from the city of Chelmsford. Preferably, the commuters of various nearby towns make the population of the town. The rail journey between Chelmsford and central London takes 30 minutes less as compare to road journey.
History
During 11th century, there was a bridge that constructed over the River Can. This bridge played important role in the transformation of the town and this town got popularity and started recognizing as a popular town. Prior to 1189, this town was recognised as Celmeresfort and since 1189, the name had changed to Chelmsford. The market was opened immediately after the construction of the bridge over the River Can. It underwent many attacks during 1939 to 1945 and light engineering war production unit was the softest target of the enemies. In 1943, Luftwaffe bombarded where 55 people died and thousand got homeless. After the 1980s, the government has not been giving due importance to defence related industry and this industry drastically impacted during these years. The famous company Marconi shut most of its factories or sold to some other firms.
Administration and policies
This town has its unique geography. It is important for political strategy. It has been recognised as a country town since the 12th century. The various company headquarters such as Essex Country council and Chelmsford city council are situated here. Vicky Ford is the present MP of Chelmsford. He got 22% more votes as compared to his Counter Part.
Demography
As per 2001 census, there was high sex ratio in this region with 50% females and 49% males. Almost 95% people are white and 70% of them follow Christian religion.
Economy
At the initial stage, Agriculture was the only profession that people did with full zeal but with time, it followed the interests in other industries too. There was a small market where people usually do business and earn money. Guglielmo Marconi brought revolution by introducing world first wireless factory. He has great contribution in the invention of the radio. Crompton electrical Engineering, Hoffmann Ball Bearings, English electric valve company, Britvic are the other leading developments in the past. Chelmsford has the best nightlife. The old, as well as superior quality wines, are easily available here.
Transport
The Eastern Counties Railway was introduced a few years prior to the mid-18th century. There were three major viaducts constructed in the past and the major one is 18 arch central park viaduct. A new railway project is in line and it will complete in 2020.
Famous places
The two famous tallest buildings are built nearly 1960s. They are Parkside court and Melbourne court. Till now with 110 m height, the chain home radar tower is the tallest among other buildings. A person can see it from any part of the city.
Climate
It has a maritime climatic condition. It experiences warmer climate as compared to rest of the United Kingdom. It receives the lowest rainfall and remains drier throughout the year. The rainfall is between 500 mm and 550 mm yearly.
Education, Media and Sports
There are many schools for primary education but Chelmsford College gets a bulk of students for higher education. The radio of this city operates from outside the country. The Chelmsford City Football club representing in the various national championship. The Rugby football club is very famous of this region.