The Google Adwords Masterclass course provides a comprehensive knowledge of Google Pay per Click (PPC) network. The course helps the delegates to become a competent Google Advertising Professional and master the major aspects of Google advertising network including Mobile, Search, Video and Display. The course enables the delegates to plan and implement Google campaigns using different channels. The course is beneficial for those professionals who want to upgrade their skills and sharpen their knowledge to face their competitive careers. The intensive training course will demonstrate how to drive traffic to the website and create profitable marketing campaigns. This information-packed training course is designed to provide knowledge about professional keyword research, campaign management and optimisation, bidding strategies, Ad discounting and much more. By the completion of the course, the delegates will gain a solid foundation in Google Adwords network.
MSP TrainingBecome a successful Google Adwords professional
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The Google Adwords Masterclass course provides a comprehensive knowledge of Google Pay per Click (PPC) network. The course helps the delegates to become a competent Google Advertising Professional and master the major aspects of Google advertising network including Mobile, Search, Video and Display. The course enables the delegates to plan and implement Google campaigns using different channels. The course is beneficial for those professionals who want to upgrade their skills and sharpen their knowledge to face their competitive careers. The intensive training course will demonstrate how to drive traffic to the website and create profitable marketing campaigns. This information-packed training course is designed to provide knowledge about professional keyword research, campaign management and optimisation, bidding strategies, Ad discounting and much more. By the completion of the course, the delegates will gain a solid foundation in Google Adwords network.
Explore the basic and advanced aspects of Google Adwords
Optimise and manage your campaigns properly
Measure results and analyse reports to make informed decisions
Course delivered by well certified and experienced instructors
Find out what's included in the training programme.
A dedicated tutor will be at your disposal throughout the training to guide you through any issues.
Delegates will get certification of completion at the end of the course.
The Google Adwords Masterclass course has no pre-requisites. So, anyone can attend this course.
The Google Adwords Masterclass course is beneficial for:
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The Google Adwords Masterclass course provides information about the basic and advanced aspects of Adwords and online advertising including the benefits of Google Adwords, how to create and manage an Adword campaign and how to optimise the performance of campaign. The course is ideal for delegates who had tried Google’s Adwords before but failed to make it profitable, who want to learn how to set up and optimise the campaigns properly and finally who want to master Adwords. Throughout the course, the delegates will learn how to create their Adwords account properly, how to conduct keyword research properly, the importance of negative keywords, competitor research, bidding strategies, ad types and networks and campaign management. The delegates will also be exposed to the tools for keyword research, quality score and its impact on ad cost, split testing, Ad Copy testing, conversion tracking and lots more. The course is beneficial for delegates who want to gain in-depth knowledge of the Google Adwords platform. The delegates who want to implement paid search to enhance the digital performance of their brand can also enroll in the course.
Introduction to Adwords
Account Structure
Keywords and Match Types
Creating Text and Search Ads
Ad Extensions
Display Ads
Display Targeting
Campaign Types and Settings
Advertising Metrics
Bidding and Bid Modifiers
Quality Score
Adwords Reports
Adwords Tools
Optimising Your Account
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New Castle upon Tyne is the other prominent name of the Newcastle. The Edinburgh is 103 far from it, and the capital city is 277 miles from it. Among the northeast region, Newcastle has the huge bulk of the population and is the main region of Tyneside Conurbation. If we talk about the rank regarding population among the urban city of the United Kingdom, it stands at eight. It is also a member of the Eurocities network of European cities. Until 1400, it was an integral part of the county of Northumberland. Later on, it became county till the becoming part of the Tyne and Wear in 1974. Geordie is the regional dialect of the region. This dialect is also followed by near-by people in large extent. New castle University has attracted a huge bulk of students and giving its services in the city.
The city developed around the Pons Aelius, which is a Roman settlement. During the 14th century, the city wool industry boomed at a faster pace. With time this industry got another rival regarding Coal Mining Area. The Port set up near River Dyne was also recognized at the Global level. The economy of the Newcastle includes digital technology, retail, tourism, cultural Centres and corporate headquarters. It all contributes £13 billion Gross Value Added in the economy of the country. New Castle is the famous football club that is followed by people of the region. The city also hosted the Great North Run, a half marathon in the past. It attracts approximately 58,000 runners each year
History
The history of the city started with the settlement of the Roman. After the Roman Empire, The city was ruled by the powerful Empire of Anglo-Saxon Kingdom of Northumbria. The infrastructure of the city was damaged after the deadly war between Anglo-Saxon and Danes. Throughout the middle ages, Newcastle acted as a fortress for the northern side of the England’s. In the 13th century, a high stone wall was built around the town to protect the city from invasion. The King William the Lion was imprisoned in Newcastle during the late 11th century.
The setup of ship production unit and armaments became the main of the target of enemies during the second world war. There were a large number of the Air Strikes at that time that caused a huge loss to the infrastructure of the city. The expansion of the public sector of the city got expanded during 1960.
Climate and Economy
Owing to its closeness to Cold Ocean, The city experiences the coldest weather condition of the United Kingdom. In contrast with the current scenario, the region comes under the rain shadow of the North Pennines which ultimately makes it the driest region of the country. In opposite to other cities of United Kingdom, New castle has colder winters but cooler summers. The city geographical position is similar to the Southern Sweden and Copenhagen, Denmark
The new castle was also an important city for shipbuilding, engineering, manufacturing coal mining during 19th century Industrial Revolution. Whereas the second half of the 20th century faces a lot of downfall by heavy industries. The city has put a lot of efforts to improve and save the climate of the region.
Demography
As per the last survey that was conducted by ONS in 2015, the population of the city was around 2,94,000. The City also accommodate the largest student community owing to Northumbria. The major bulk of the students residing in the Heaton and Jesmond. The city has a maximum population of the Christian community, where 16% people do not follow any religion. The dialect of Newcastle People is commonly recognized as the Geordie. The health of people of this city is not good as per the previous records of the city.