The Google Adwords Masterclass course provides a comprehensive knowledge of Google Pay per Click (PPC) network. The course helps the delegates to become a competent Google Advertising Professional and master the major aspects of Google advertising network including Mobile, Search, Video and Display. The course enables the delegates to plan and implement Google campaigns using different channels. The course is beneficial for those professionals who want to upgrade their skills and sharpen their knowledge to face their competitive careers. The intensive training course will demonstrate how to drive traffic to the website and create profitable marketing campaigns. This information-packed training course is designed to provide knowledge about professional keyword research, campaign management and optimisation, bidding strategies, Ad discounting and much more. By the completion of the course, the delegates will gain a solid foundation in Google Adwords network.
MSP TrainingBecome a successful Google Adwords professional
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The Google Adwords Masterclass course provides a comprehensive knowledge of Google Pay per Click (PPC) network. The course helps the delegates to become a competent Google Advertising Professional and master the major aspects of Google advertising network including Mobile, Search, Video and Display. The course enables the delegates to plan and implement Google campaigns using different channels. The course is beneficial for those professionals who want to upgrade their skills and sharpen their knowledge to face their competitive careers. The intensive training course will demonstrate how to drive traffic to the website and create profitable marketing campaigns. This information-packed training course is designed to provide knowledge about professional keyword research, campaign management and optimisation, bidding strategies, Ad discounting and much more. By the completion of the course, the delegates will gain a solid foundation in Google Adwords network.
Explore the basic and advanced aspects of Google Adwords
Optimise and manage your campaigns properly
Measure results and analyse reports to make informed decisions
Course delivered by well certified and experienced instructors
Find out what's included in the training programme.
A dedicated tutor will be at your disposal throughout the training to guide you through any issues.
Delegates will get certification of completion at the end of the course.
The Google Adwords Masterclass course has no pre-requisites. So, anyone can attend this course.
The Google Adwords Masterclass course is beneficial for:
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The Google Adwords Masterclass course provides information about the basic and advanced aspects of Adwords and online advertising including the benefits of Google Adwords, how to create and manage an Adword campaign and how to optimise the performance of campaign. The course is ideal for delegates who had tried Google’s Adwords before but failed to make it profitable, who want to learn how to set up and optimise the campaigns properly and finally who want to master Adwords. Throughout the course, the delegates will learn how to create their Adwords account properly, how to conduct keyword research properly, the importance of negative keywords, competitor research, bidding strategies, ad types and networks and campaign management. The delegates will also be exposed to the tools for keyword research, quality score and its impact on ad cost, split testing, Ad Copy testing, conversion tracking and lots more. The course is beneficial for delegates who want to gain in-depth knowledge of the Google Adwords platform. The delegates who want to implement paid search to enhance the digital performance of their brand can also enroll in the course.
Introduction to Adwords
Account Structure
Keywords and Match Types
Creating Text and Search Ads
Ad Extensions
Display Ads
Display Targeting
Campaign Types and Settings
Advertising Metrics
Bidding and Bid Modifiers
Quality Score
Adwords Reports
Adwords Tools
Optimising Your Account
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Southampton situated 75 miles off south-west London, is the largest city of Hampshire. Southampton is a major port that lies nearest to the New Forest. Lying at the confluence of the Rivers Test and Itchen, where the River Hamble joins them to the south, the city is a unitary authority and has a population of 253,651. Southampton is pronounced as “Soton” by the locals who are known as “Sotonian”.
According to the census conducted in 2001 census Southampton and Portsmouth were separate urban areas but by 2011 they had become the sixth largest built area in England. It also formed a part of the South Hampshire metropolitan area or the Solent City. Its population of over 1.5 million makes it United Kingdom's most populous metropolitan areas.
Shipping
Southampton has been known for shipbuilding since a very early era. The RMS Titanic (known as the Unsinkable) sailed for the first and the last time from Southampton. The Royal ships - RMS Queen Mary and RMS Queen Elizabeth - belonged to Southampton. It is believed that the flying boats of the Royal Imperial Airways were located at Southampton.
Education
Universities of Southampton and Southampton Solent University offered hotcake courses such as PGCE (Secondary), Doctorate degrees, l BSc (Hons.)and some professional courses. They get a bulk of students of nearby cities too. The University of Southampton ranked 81 among other global universities. With regard to, Southampton Solent University has a history of 160 years. It also won “Most improved student Experience ‘’ prize in 2015 by the Times higher education. Sononian is the local resident. They also represent the largest social online communities of the globe. Southampton F.C is the famous football club.
Sports
Southampton plays host to the Southampton Football Club who are also known as “The Saints” which plays in the Premier League at St Mary's Stadium. “The Saints” achieved the best team status when playing in the English football (First Division) for the first time in the year 1966 and held that position for eight years. In 1976 they won the FA Cup beating the favourites Manchester United and stayed in that position for 27 continuous years. In 1992 “the Saints” became founder members of the Premier League before being relegated in 2005. In 2012, they reentered the Premier League (Division 1) and in 2015, finished 7th. The Portsmouth F.C. ("South Coast derby") is one of the strongest rivals of “the Saints”.
Southampton also plays cricket. The Hampshire County Cricket Club is the famous cricket club that has been playing at the Rose Bowl in West End, the County Cricket Ground and the Antelope Ground, both of which fall near the city centre. Another league known for cricket is the Southampton Evening Cricket League.
The Southampton Hockey Club is one of the largest clubs in Hampshire which was founded in 1938 and has 7 men’s and 5 women’s teams. They girls and boys for the junior teams are chosen at an age of 6 years. Hampshire is also known for playing Rugby. The Trojans RFC are the oldest team that plays Rugby in Hampshire. The citizens of Hampshire also love yachting and water sports. Old Bowling Green – the world's oldest bowling green and first used in 1299 - is also located in Southampton and still is in use.
Miscellaneous
The Men’s Fitness magazine declared Southampton as the "fittest city in the UK" in 2006. In 2007, it fell one place down finishing next to London. Regarding parks and green places it was still ranked first. The people of Southampton watch television the least number of hours.
People