Google Analytics Masterclass

ABOUT THE PROGRAM

The Google Analytics Masterclass course details the knowledge of how data is collected, stored, and presented. The delegates will come to know of various techniques that will help them to obtain information from Google Analytics including the number of visitors to a website, duration of the visit, and the website content.

The delegates are also taught what to do with the information. Delegates will, by the end of this course, learn to collect information relating to the websites and convert this information into a more useful one to help achieve their business goals.

Google Analytics Masterclass course provides the delegates with a more practical approach that helps the delegates to customize their knowledge to fit in real-time scenarios. It also provides them with the skills to efficiently monitor their own websites using Google Analytics. Google Analytics course will help the delegates to implement the skills, they learned during the course, at their workplace efficiently.

  • Use Google Analytics to Improve Site Design

  • Implement Google Analytics to Monitor Websites Efficiently

  • Obtain Website Related Information Using Google Analytics

  • Get Trained from Certified Instructors

  • Learn from Global Training Providers

WHAT'S INCLUDED ?

Find out what's included in the training programme.

Includes

Key Learning Points

Clear and concise objectives to guide delegates through the course.

Includes

Tutor Support

A dedicated tutor will be at your disposal throughout the training to guide you through any issues.

Includes

Courseware

Courseware will also be provided to the delegates so that they can revise the course after the training.

PREREQUISITES

This course has no prerequisites and as such anyone can attend this course.

TARGET AUDIENCE

This Google Analytics course is most suitable for professionals in the fields of website marketing. They include professionals such as Web Analysts and Digital Marketers. Besides these professionals, anyone who has a keen interest in the course and wishes to upgrade his/her skills to improve the performance of their own or their client’s website can also sit for the course.

WHAT WILL YOU LEARN?

During the course the delegates will learn about

  • Different reports generated by Google Analytics
  • Working with Google Analytics
  • Filtering Traffic Data
  • Online and Offline Campaigns
  • Convert the Visitor Traffic
  • Know about Ecommerce Reporting

Enquire Program

Fill in the form below & we'd get back to you.

PROGRAM OVERVIEW

One of the best tools with which you can understand your audience and up your sales is Google Analytics. If you wish to optimize your site traffic, this Google Analytics course ensures you get the best results. The information you gather through Google Analytics will also help you to improve the design as well as content of your site.


PROGRAM CONTENT

  • Reports and Tools of Google Analytics
  • Understanding Data and its Significance
  • Different types of Searches (Paid Search, Organic Search, PPC, CPC) and SEO
  • Page Tags
  • Pageviews
  • Achievements of Web Analytics
  • Working of Google Analytics
  • Distribute, Email, and Schedule Reports and Dashboards
  • Campaigns - Online and Offline
  • Landing Pages
  • Visitor Traffic
  • Converting The Visitor Traffic
  • Content Reports
  • Metrics
  • Sources of Traffic
  • Goal Funnels
  • Ecommerce Reporting
  • Table Filters
  • Channels
  • Customised Reports

Google Analytics Masterclass Enquiry

 

Enquire Now


----- OR -------

Reach us at 0121 368 7851 or info@msptraining.com for more information.

ABOUT Harrogate

Harrogate is a district situated in the shire county of North Yorkshire. The town is famous for its Spa Industry. It is also a tourist place. The major attractions of the town are RHS Harlow Carr gardens and spa waters. The city also has a National park. In the 17th century, the town was divided into High Harrogate and Low Harrogate. Now the two towns combined known as Harrogate. People are very friendly there and in the survey of 2013, it was voted as the happiest place among any other cities in the England. Elements such as common salt, Sulphur and Iron are found in huge quantity in the Spa water. In the Georgian era of the 16th century, this town was famously known as The English Spa. The Iron-rich water had been used for medical treatment for two centuries (17th and 18th). Because of this sure shot treatment, there had been a large number of people migrated to this town. So, it added a lot more wealth in the basket of the town.

History

As per the records of the 13th century, the earlier names of the town were Harrowgate, Harrogate and Harwegate. Still, no one could explain the origin of the town. During the late 13th century, King Edward III admittedly the Knaresborough forest to his son John. He was Duke of Lancaster. The root cause of the development of the Harrogate was owing to Sulphur and Iron-rich water. William Slingsby found the similar properties of Belgian spa water in the water of Tewit well. Edmund Deane gave a push to the importance of water and published in its book. A very important episode of past i.e creation of water gas by Engineer Samson Fox is also associated with the town. His invention was in the field of heating and gas lighting. By using this, he lit Parliament Street by water-gas. He had been mayor for 3 terms.

Geography

The town provides shelter to many travellers working in Bradford and Leeds. The property prices are very high here. There are many properties in the town as well as villages that have worth more than 1 million pounds. The climatic condition of the town is dry in summer and mild during winters.  There are many towns that have establishments below the Harrogate.

Economy and Landmarks

The economy of the town is very strong. It is also one of the flexible economies in the Britain.  The Harrogate International Centre hosts the conferences appreciated at the global level. It earns huge revenue from here. This Centre is appreciated by all over the Britain and Europe as well. Other famous items that have been exported by Harrogate are Farrah’s Toffee, Harrogate Blue Cheese, Harrogate Bluewater, and Yorkshire Tea. The famous Architect Temple Lushington Moore constructed a famous building St Wilfrid in the town. The Frank Matcham renowned Royal Hall Theatre is also in the city. The Royal Pump Room representing town’s spa industry also attracts tourists to the town. Other prominent places are Montpellier quarter, The Valley Gardens, Crescent Gardens and a few more.

Culture

The today’s Harrogate Theatre helped the British soldiers that were fighting Boer War in South Africa. The North of England’s leading arts festival i.e Harrogate Festival of Arts and Science has also been celebrating in the city. As per channel 4 TV show 2005, it stood at third place to live in the UK. The number dropped to one in the next year.

Sport and Transport

The Finish Line of the first stage of the Tour de France is organised by Harrogate Authority. The Event attracted a huge bulk of the crowd from other parts of the world and it was telecast to the global audience. It is well connected with road, railway and air.

Google Services and Products

The development of...